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How to Optimise Clinical Outcome in Medical Tourism?
October 2016

RLA's Industry Intelligence Director, László Puczkó was invited by the Dubai Health Authority for the 11th World Medical Tourism Congress to share relevant health tourism experiences. One of the key challenges in medical tourism is the optimization of clinical outcomes.  László discussed the similarities and differences between the medical and the customer-oriented factors that can influence the overall opinion and satisfaction with the medical treatments.